About OnePlus (NEVER SETTLE) - OnePlus (United States)

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Never Settle
It's never about perfection. It's about the constant pursuit of better.
Our StoriesOur MantraOur ValuesOur Logo
“Can’t help but notice how far OnePlus has come in build quality.”
“Excellence in almost every way.”
“The OnePlus 9 Pro's design sees the brand returning to its roots in the best way possible.”
“OnePlus phones have been delivering the best of expensive flagship devices for almost half the price, and they're simply unbeatable value.”
Honours
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Best Brands for 2021
In 2021, OnePlus has won again the Best Brand for smartphones from PCMag, for the 3rd consecutive year.
Top 50 Chinese Global Brand
OnePlus stars again in 2021 BrandZTM Top 50 Chinese Global Brand Builders listed among top 10 for the 5th year, along with so many other honors.
3 big wins, in 1 day. Wait, 1/2 a day. 0:00-12:00 March 30th, 2021, OnePlus 9 Series & OnePlus Watch emerged as 1st in volume of sales of item, of the brand and sales across all online EC channels in mainland China.
300 mln, in 10 secs. ¥300,000,000+ value of OnePlus 9 Series devices were sold online in the first 10 seconds of sales in China.
EU Most sold smartphone model in FI from Jan to Sept.
IN In Amazon, Q3 2021, at 20-30K price range OnePlus takes 75% of the market share; at 30K+ price range, OnePlus takes 49% of the marekt share.
NA In Q3 2021 OnePlus grew 500% YoY.
Community
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OnePlus' community is among
the most active in the industry,
both online and offline.
We constantly engage with our users, co-creating the userexperience hand-in-hand with them to deliver high-quality and high-performancehardware and software to meet the needs of today and the future.
11 mln+
Members
116 mln+
Forum Messages
20
Offices Globally
2000+
Employees
27
Countries/Regions
14 mln
Active users
50+
Markets
Our Global Presence :
North America / India / Europe / China
Over 14 million active users across our 4 main regions
Open Ears Forum
Starting from 2017, OnePlus has been hosting plenty of Open Ears Forums, both online and offline around the globe. It serves as an important window for OnePlus to listen to its users and improve its products and services accordingly.
Pop-up Events
More than 160 Pop-up events have been held by OnePlus globally starting from that for OnePlus 2 in 2015, at Times Square, New York. OnePlus fans from China, North America, India and Europe have since been sharing this excitement in major local cities. Customers can get hands-on experiences ahead of others and purchase newly released OnePlus products at Pop-ups. Pop-up has become a signature event of OnePlus for brand showcase, community gathering and sales of new models.
Co-Branding
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OnePlus 7T McLaren Edition
OnePlus 6T McLaren Edition
To celebrate our fastest and most powerful phone yet, we joined forces with Marvel. The OnePlus 6 Limited Edition pays tribute to the greatest lineup of superheroes. Brace yourselves for the power within, and experience the speed you need.
OnePlus 5T Star Wars Limited Edition
We celebrated our anniversary in India by joining forces with the latest chapter in the Star Wars saga - “The Last Jedi”, resulting in an exclusive collaboration that’s strong enough to rule the galaxy.
OnePlus 5 JCC+ Limited Edition “Callection”
Combining technology, art, and fashion, we worked with Jean-Charles de Castelbajac to produce an artistic, colorful collection of gear and tech. Artfully colored hardware buttons and an inspiring manifesto etched on the back made this limited release unlike any other.
OnePlus 3T colette 20th Anniversary Edition
We teamed up with Parisian retailer colette to produce an all-black edition of the OnePlus 3T. With only 250 units made, the collaboration was a tribute to colette’s 20th anniversary, pushing the boundaries between technology and fashion.
OnePlus JBL Limited Edition
We partnered with JBL to produce limited edition sets of the OnePlus One and JBL E1+ earphones. As one of the leading audio brands in the world with almost 70 years of legendary innovations and achievements, JBL was a natural choice as a collaborator for our audio accessory.
Milestones
Our Journey to Better.
2020
Launched full 5G lineup with the OnePlus 8 SeriesKicked off updated business strategy – to expand to new product categories and new price pointsLaunched our second product line – OnePlus Nord – in India and Europe
2020
Open Ears Forum reinvented to break geographical barriers and host more events than ever before.
2020 <br />Open Ears Forum reinvented to break geographical barriers and host more events than ever before.
October, OnePlus 8T
Beijing, Shanghai, Shenzhen, Chongqing, Kunming, Nanjing, Wuhan
October, OnePlus 8T<br/> Beijing, Shanghai, Shenzhen, Chongqing, Kunming, Nanjing, Wuhan
Held first OnePlus popup event, which has become a unique and iconic way for OnePlus to engage with users
October
OnePlus X
October <br />OnePlus X
July
OnePlus 2
July <br />OnePlus 2
2014
Became first Chinese brand to break through with Western media and global users with “flagship killer” – OnePlus One
Quickly gained attention before launching a product with focus on community / forums
2013
Be Part of
OnePlus